AVVERA｜ORGANIC PRODUCTS

Brand

We are particular about "real" cotton

AVVERA

• 2017
• ORGANIC PRODUCTS
• Rieko Kimura

History

A brand born after 9 years of work

AVVERA is an apparel brand created by Ishikawa Giken Co.

Ishikawa Giken has produced many functional products in the past.

We have gone a step further and started development with the aim of creating clothing that can be worn with peace of mind by people with sensitive skin.

First, we used cotton yarns made of 100% organic cotton, which is gentle to the environment and the body.

Secondly, we made the original fabric smooth and stress-free.

Finally, we used our own special technology to process the cotton without sewing to reduce resistance to the skin.

After nine years of persistence in these three areas, AVVERA items have been completed.

Through AVVERA, we bring you the genuine touch and warmth of handmade products.

Characteristic

Aiming for products that everyone can feel comfortable with

AVVERA's garments are made of "Ultimate Pima®," a Sea Island variety organically grown in the United States.

This rare cotton, grown at an altitude of 1,200 meters, is a material that retains its firmness and elasticity for a long time because the fibers are moderately hollow.

It is characterized by a wet feel that clings to the fingers and a pleasant lightness and softness.

AVVERA's original "80 Smooth" fabric is made from this raw cotton without dyeing or bleaching.

The smooth fabric woven with Ultimate Pima® 80 yarns is smooth and delicate to the touch on both the front and back sides, and AVVERA's proprietary technology has achieved a silky suppleness and elasticity.

By finishing this fabric with AVVERA's special seamless technology, we have created a stress-free item that is both comfortable and relaxing to the touch.

We will continue to wholeheartedly provide products that anyone, including those with sensitive skin, can use with peace of mind.

For Customers

"Crystal of Sincerity" that can be seen and touched.

AVVERA pursues the "real thing" to the fullest, providing garments that are gentle to nature and to the skin.

We process rare cotton into fabrics that are full of care and attention, and use special machines to create garments with flat joints.

We have created opportunities for people to experience our products by participating in pop-up stores and other events so that more people can learn about the special characteristics of our products.

We have been trying to create opportunities for people with sensitive skin and others who "want to wear something that is gentle on their skin! and "I want to live with products that are friendly to the natural environment! AVVERA's clothing products are "crystals of care" that are close to you and care for you.

We hope that you will see, touch, and feel the profound charm of our products.

Award

2023 OMOTENASHI Selection Awarded (Genre: Interior/Fashion)