VEDUTA changes the view of the world through fashion.

VEDUTA, proposed by designer Masashi Watanabe, has "independence, diversity, and respect for individuality" as its fashion theme.

While retaining the important aspects of traditional Japanese kimonos and yukata, VEDUTA offers innovative designs and coordination that are not bound by conventional wisdom.

The materials used for fabrics, sewing, and embroidery are made in Japan, and the trend and functionality of the clothes themselves are also pursued.

Please take a look at "Ifuku," a modern redefinition of traditional kimonos and clothing with a new meaning.

We are pleased to announce the addition of a new product line that combines tradition and the latest technology with superior functionality.

This is NEO KIMONO that you can feel the designer's thoughts and message.

Click VEDUTA|Kimono for details!