The towel is fluffy and fluffy.
This is the finest Imabari towel brand that uses only the rare cotton selected by the towel sommelier and maintains a gentle touch and high water absorption.
It is a very satisfying gem that can be used in any gifting scene and makes anyone smile.
|Country of origin||Ehime Prefecture, Japan|
|Size||Bath Towel: 23.62" * 47.24", Face Towel: 13.38" * 31.49"(バスタオル: 60.0*120.0, フェイスタオル: 34.0*80.0cm)|
|Note||Imabari Towel Brand Certification Number: No. 2019-2105|
|Delivery Time||1-2 weeks (if out of stock + 1-2 weeks)|
A Gift that Leaves 7 Impressions
- Imabari Towel
- Tomoya Tamai
An Imabari towel brand developed over time
Imabari towels are now renowned worldwide as one of the most popular made-in-Japan products, but the history of Imabari towels is long, dating back to the Edo period.
Originally, Imabari City was blessed with abundant water resources, and as a cotton-producing region, cotton weaving flourished.
The water was soft enough for bleaching and dyeing, gentle to the fibers, and soft to the finish, so cotton became the exclusive product of the Imabari Clan.
In the Meiji period (1868-1912), the need for plain cotton, the area’s main product, declined, but towels were developed to take its place.
Later, even when Imabari faced hardships and damage from the war, the local industry persevered until it recovered and finally established the "Imabari Towel Brand".
As a wholesaler in Imabari, Tamatex has worked to carry on the traditional techniques of the area while planning and delivering high-quality products with the motto of accurately responding to customer needs.
Delivering towels with a caliber that only an Imabari wholesaler can.
What exactly is a high-quality towel? There are many things one could consider, such as suppleness, fluffiness, absorbency, and durability; but when a customer actually chooses a towel, they likely pay attention first and foremost to the place of production and brand.
Imabari towels are characterized by the thread being bleached and dyed and first, while "Imabari towels brand" in particular have excellent water absorbency and safety.
Only towels that have passed the quality standards set by the Imabari Towel Manufacturers Association are allowed to use the brand mark and logo.
In addition, we maintain a high inspection standard through our own thorough management.
Our sara-la products are made of the highest quality raw materials with top-of-class thread length and have a special delicate touch and enveloping softness that makes them a pleasure to use.
The skill and attention to detail of our seasoned craftsmen results in a wonderful balance of comfort, durability, and functionality.
As a wholesaler based in the production area, we can confidently recommend these fluffy and happy towels.
Towel gifts to impress your loved ones
Our own brand "sara-la" was born after more than 20 years of carefully listening to our customers' voices and implementing their feedback while producing various original towels.
The brand name is based on “Uno no sara-la,” the childhood nickname of the legendary Empress Jito, who was quite active politically active, bestowed her deep kindness and wisdom in many endeavors.
Our initial goal was to create a towel that busy modern women could snuggle up with to catch a moment of serenity in their daily lives.
We then thoroughly pursued the question of what we could do to impress those who receive the towels as gifts.
The answer we came up with was "A Gift that Leaves 7 Impressions.
” Her first thrilling impression comes from the high-quality packaging.
Second, she enjoys using all five senses as she opens the box.
Third, she is involuntarily smitten by the soft touch of the towel.
Fourth, she is surprised by the comfort and absorbency of the towels when using them for the first time.
Fith, she experiences the lasting quality as she continues to use them.
Sixth, she reads the thoughts of the creator through the message card from the craftsman.
And finally, her heart is filled with gratitude towards the person who gave it to her.
We deliver our products with such images of our customers in mind.
How Japanese Products Can Be Such High Quality
The Reason Japan Can Produce So Many High-Quality Products
To put it simply, it’s because they found a way to produce exceptional products with high efficiency, resulting in surprisingly low prices.
The Japanese Drive for Perfection
The Japanese always seek perfection in both the production process and the products themselves.
As such, the Japanese production process aims to eliminate waste and inefficiencies while guaranteeing quality by having craftspeople inspect their own products and constantly strive to make improvements.
Ingenuity Stemming from the Spirit of “Omotenashi” and “Kikubari”
The Japanese excel at creating and improving things because of their devotion to the ideas of hospitality and attentiveness, known as “omotenashi” and “kikubari” respectively. These ideas push them to uncover, predict, and fulfill their customers’ every need.
This earnestness, as well as how they spare no effort when it comes to offering their customers the very best, is reflected in the products Japan produces.
Trustworthy Suppliers That Deliver On All Fronts
One product is often the result of various organizations joining forces and combining their skills and capabilities.
Japanese suppliers are known for their dedication to delivering high-quality materials, parts, and products on schedule, and it’s thanks to their efforts that Japan can produce such high-quality goods.
The Japanese Are the World’s Most Discerning and Demanding Customers
Many Japanese people have traveled and experienced shopping around the world. This has given them a much more discerning eye for judging the quality of products.
The standards of Japanese people are very high. They are finely tuned not just to the quality, safety, design, and novelty of products, but also to their visual appearance such as their packaging and wrapping.
Made-in-Japan products keep improving in quality in order to meet the rigorous standards of their domestic clientele.
Japan Is Home to Many Long-Established Companies
According to an international survey, Japan has the highest number of companies that have been established over a century ago. In fact, the grand total of 33,076 of such Japanese companies accounts for 41.3% of the total worldwide number of 80,066. The US takes second place with 19,497 companies (24.4%) and Sweden comes in third with 13,997 (17.5%).
Japan also has the highest number of companies that are more than two centuries old, being home to 1,340 such companies, which account for 65.0% of the global total of 2,051. The US takes second place with 239 companies (11.6%), Germany comes in third with 201 (9.8%), and the UK places fourth with 83 (4.0%).
So, Japan is able to produce so many high-quality goods because it’s home to the highest number of long-established companies that have been passing down their knowledge and technical prowess through the generations.
*Source: Based on data from Teikoku Databank and Bureau Van Dijk’s orbis (as of October 2019).
What Makes Traditional Japanese Crafts High Quality
Traditional crafts are the amalgamation of Japanese culture.
“Traditional crafts” is the general term used for crafts that are produced using processes and techniques that have been passed down through generations. In Japan, this includes textiles, dyed goods, ceramics, lacquerware, woodwork, washi Japanese paper, dolls, items for Buddhist rituals, and other goods that enrich our everyday lives.
Traditional crafts are associated with the concept of “the beauty of use”, which refers to products and skills that become easier to use and approach perfection the longer they come into contact with people.
Currently, it is believed that there are approximately 1,300 different types of traditional crafts in Japan.
Among these, 236 crafts have been officially designated as “traditional Japanese crafts” by the Japanese Minister of Economy, Trade and Industry (as of January 2021).
The main criteria for being recognized as a traditional Japanese craft:
Key Parts of the Production Process Must Be Done by Hand
Traditional Japanese crafts do not have to be entirely handmade, but the underlying process that brings out the product’s unique and distinctive characteristics, such as their quality, form, and design, must be handcrafted.
This guarantees that every traditional Japanese craft is, at its core, a product of human hands, meaning that its size and shape have been designed with human comfort in mind. It also makes the crafts much safer.
The Skills and Techniques Used to Make It Must Be Passed Down for Over 100 Years
The Japanese believe that a technique or a skill can only be considered reliable and complete after it’s been refined through trial and error and constant improvements by numerous craftspeople over a period of at least 100 years.
Skills are closely related to the capability of each craftsperson and precision, and they are something that an individual can refine. Techniques, on the other hand, are associated with the historical accumulation of knowledge, including everything from the selection of raw materials to the production process.
All this said, modern craftspeople don’t just mimic the techniques of the past. Rather, they’re continuously coming up with improvements and developing new ways of doing things without fundamentally changing what makes traditional Japanese crafts unique.
The Skills and Techniques Used to Make It Must Be Passed Down for Over 100 Years
As we can see, the secret to the high quality of made-in-Japan products is the drive of Japanese people for perfection, the adherence to their unique philosophy of hospitality, and their discerning eye that can’t be matched.
Traditional Japanese crafts are one level above normal made-in-Japan products, as they must also meet rigorous criteria such as being handcrafted or made using skills and techniques that have been passed down for at least a century.
Thanks to all of the above, Japanese products have become famous for their high quality all over the world.
I purchased a friend of baby gifts, but, because it was pleased and very comfortable to use is good, it also made want, added purchase. Pleasant a fluffy even wash several times!
Seiko to the
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